From FIFA's latest design to a hot AI startup's barely-there branding, recent examples show how a logo—any logo—can make a brand more real. The new Paramount logo is the fleece vest of entertainment ...

OpenAI could rebrand its logo to "O" or zero, according to a proposed design shared during a recent company-wide meeting. The ChatGPT maker's staffers have received the rebrand with mixed feelings ...

graphic marks—as well as several extended design elements. When applied thoughtfully, and in the appropriate contexts, CU Boulder’s logos and design elements create a cohesive and impactful brand ...

OSU Web Logos ===== Ohio State’s particular model of brand architecture is known as “monolithic,” or a “branded house,” where the university’s logo is the primary identifier in all communications. The ...

The following scenarios define the accepted school-spirit uses of the “Ralphie” logo. Note: As with all university logos, the “Ralphie” logo may not be modified or redesigned in any way. Club sports ...

Surprisingly, Washington College only introduced its cursive logo in 2013. The Maryland institution took the design directly ...

Every Cadillac EV is equipped with a monochromatic badge, signaling the luxury marque's ongoing all-electric portfolio ...

For decades, Nottingham Building Society had maintained a strong visual connection to its home city in the form of a logo ...

Every standout brand logo tells a story, conveys a message and embodies emotion—ideally, passion. Some of the most successful ...

The logo's design came at no added cost to the force because it was done by its own in-house designers, it said. A logo was used from 1971 until the 1990s, when the former one was rolled out.

Quirky originally had a purple, script logo. But in June, the company changed it when it launched Quirky 2.0. Here's the original: The new Quirky 2.0 logo completely loses the name and becomes ...

The sporty variant of the practical five-door hatchback will be the firm’s most powerful model yet and will sit alongside the ...